@a营销ROI@Aying xiao ROI@e卓有成效的营销者@f(美) 杰克·J. 菲利普斯 ... [等] 著@d= ROI in marketing@ethe design thinking approach to measure, prove, and improve the value of marketing@fJack J. Phillips@g付庆波, 易虹译@zeng
@aROI in marketing : the design thinking approach to measure, prove, and improve the value of marketing@mChinese
517
1
@a卓有成效的营销者@Azhuo you cheng xiao de ying xiao zhe
606
0
@a企业管理@Aqi ye guan li@x市场营销@x研究
690
@aF274@v5
701
1
@a菲利普斯@Afei li pu si@g(Phillips, Jack J.)@4著
701
1
@a付庆波@Afu qing bo@g(Fu, Frank Q.)@4著
701
1
@a菲利普斯@Afei li pu si@g(Phillips, Patricia Pulliam)@4著
701
0
@a易虹@Ayi hong@4著
702
0
@a付庆波@Afu qing bo@4译
702
0
@a易虹@Ayi hong@4译
801
0
@aCN@c20220906
905
@a河南城建学院图书馆@dF274@eF3201
营销ROI：卓有成效的营销者/(美) 杰克·J. 菲利普斯 ... [等] 著= ROI in marketing：the design thinking approach to measure, prove, and improve the value of marketing/Jack J. Phillips/付庆波, 易虹译.-北京：电子工业出版社，2021.12
